CASE

MTD in Tokyo with one goal: the 2020 Olympic Games

In 2018, the IWA World Water Congress & Exhibition, the event where world-water leaders come together to exchange knowledge and seek collaboration, was held in Tokyo. The Dutch sector had a prominent position in Tokyo and made good use of the Netherlands Pavilion, organised by NWP and the Dutch Embassy.

 

Solid representation
The IWA World Water Congress & Exhibition brings together over 6,000 water, environment and related professionals from more than 100 countries. It offers new insights into how pioneering science, technological innovation and leading practices shape transformation in water management. It is an event where the Dutch water sector is indispensable.

Hans Verhoeven, CEO of MTD and NWP member made good use of the Netherlands pavilion. He had one goal: the contract for the temporary water infrastructure at the Tokyo Olympic Games in 2020. “We call ourselves event plumbers as this is almost three-quarters of our work. Our goal at the IWA Congress & Exhibition was therefore entirely focused on the 2020 Olympic Games in Tokyo. We wanted to win the contract to construct the entire infrastructure for water and sanitation. We did the same in 2016 for the Rio de Janeiro Games.”

MTD was awarded the contract in 2019, making them one of the few Dutch organisations to support the 2020 Olympic Games.

MTD had one goal: the contract for the temporary water infrastructure at the Tokyo Olympic Games

Photo: IWA

“It’s the ideal opportunity to speak to all relevant organisations in a few days.”

Ideal platform to do business
“An event such as the IWA Tokyo, with the highly representative Netherlands Pavilion, is the ideal opportunity for us to speak to all relevant organisations in a few days. In that regard, the Netherlands Pavilion is an essential link in this process. We spoke with the local Olympic committee, but also with others such as JETRO, the Japan External Trade Organization which is part of the Ministry of Economic Affairs. This in turn helps us to make the right contacts in the Japanese Ministry of Infrastructure. Everything revolves around relationships.”

Ten Dutch organisations took the opportunity to present themselves at the Pavilion in Tokyo. NWP facilitated their participation, was present as host of the Dutch delegation and designed a good programme to stimulate interaction on the exhibition floor. For NWP, the event was also an important stepping stone in meeting up with the international water community and work towards the AIWW Summit 2018 and the Amsterdam International Water Week Conference 2019.

Read other cases

Video
Share

Your name

Your e-mail

Name receiver

E-mail address receiver

Your message

Send

Share

E-mail

Facebook

Twitter

Google+

LinkedIn

Contact

Your name

Your e-mail

Your message

Send